We make your website work for AI agents.
We build pages, data and functions AI agents can use to find, compare and act on your offer. For technology, marketing and ecommerce teams.
Where this started.
Brand discovery changed. We saw it first inside our own client work.
Search rankings alone do not show how AI assistants describe an offer. Then agents began researching on buyers' behalf. Being found became only part of the job: could they also compare an offer or complete a task?
That led to Hyperize in 2025: a way to build and test clear answers, supporting evidence, structured data and usable functions. Our methodology makes the tasks, results and limits explicit.
In-house R&D. Certified by the German state.
The BSFZ carries out the formal R&D assessment under Germany's Research Allowance Act.
The R&D project behind the Hyperize platform qualifies as research and development. The red seal recognizes R&D carried out at least partly in-house. The decision covers this project, not the effectiveness of the product.
BSFZ Seal 2026 · Issued to MING Labs GmbH · Research Allowance Act (FZulG) · What the BSFZ seal certifies ↗
Three founding partners.
The same operators behind MING Labs run Hyperize. The team brings experience designing and delivering enterprise digital products directly into each engagement.
Matthias Roebel
Owns the first conversation through delivery. Brings experience working with DAX 40 brands and the DACH Mittelstand through MING Labs.
LinkedIn
Sebastian Müller
Connects Hyperize strategy with venture operations. Shapes how the methodology scales from one founding client to a category.
LinkedIn
Marc Seefelder
Built the Citation Engine, the Agent Success Score and the DAX 40 scoring program. Shapes the product and public methodology, from how agents find a brand to how they complete a task.
Full bios and the wider MING Labs operating story are on minglabs.com/about .
We didn't start from zero.
Hyperize is a brand of MING Labs GmbH. Since 2011, MING Labs has designed and built enterprise digital products in DACH and APAC.
- Company
- MING Labs GmbH
- Based in
- Munich, Germany
- Company founded
- 2011
- Hyperize launched
- 2025
The DAX 40 Agent Success Index.
A public record of how agents find and use DAX 40 websites.
The index shows whether agents find a brand and complete an agreed customer task, with evidence and limits. The measured brands are research subjects, not a customer list.
Published waves carry their measurement dates. Read the index and methodology for the tested tasks, coverage and evidence.
What we build
We agree on a customer task, build the pages and functions it needs, and test the result. Content, structure and functions work together as your Agent Surface. See my scope and pricing.
Clear answers.
We turn your offer and supporting facts into pages that help agents answer customer questions.
Pages and data.
We build structured pages with matching JSON data, so agents can read and compare the same facts.
Tasks completed.
We build or connect the functions agents need to request quotes, book appointments or place orders.
Hyperize · Munich
Ready to talk?
Matthias and Sebastian read every message. We respond personally, usually within a day.
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